Nation’s Best Hospital Web Site in Birmingham, Ala.

Customer Connection and Diamond Studios, working with their client, Medical Center East, have taken joint honors in the 2006 Aster Awards for the best Hospital Web Site in the nation in the 150-499 beds category.

This is the second award for the Medical Center East web site in the past 5 months. It was recently awarded a prestigious international Summit Creative Award for Best Emerging Media, chosen from thousands of entries from 26 countries.

The Aster Awards, hosted by Marketing Healthcare Today and Creative Images, Inc., is a national level healthcare marketing awards program recognizing healthcare institutions and advertising agencies for excellence in advertising.

With nearly 2,500 entries, participants in the Aster Awards compete against similarly sized organizations from all across the United States. Judging criteria include creativity, layout and design, typography, production quality, knowledge transfer and overall excellence.

“It was an honor to have Medical Center East and its media partners, Customer Connection/Diamond Studios, participate in this year’s competition producing such world-class marketing materials,” said Randy Lucas, Corporate Director of Aster Awards.

“We are extremely proud of winning this prestigious award,” said Joe Miele, CEO of Customer Connection Corp. “We believe our clients’ willingness to try new innovative ideas is what allows us to create award- winning Internet projects. This is particularly true of Medical Center East, with which we have had a long- standing and highly-creative professional relationship which has resulted in numerous marketing and advertising awards over the past decade.”

The Aster Awards is the fastest growing healthcare awards programs in the nation. Entries were judged by a prestigious panel of experts in the field of healthcare marketing. All winners are posted on the official Aster Awards web site, as well as honored in the May/June issue of Marketing Healthcare Today magazine.

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